Paragon Brokerage News

Keep up to date with what's going on in our world.

Paragon hosts category reviews that promise a strong 2020 for the Exchange

Last week, 12 of Paragon's key outdoor living suppliers joined Senior AAFES Management and Procurement Personnel for our 2020 planning sessions.

These comprehensive category reviews, held at Paragon's headquarters over 2 consecutive days, allow our Military Exchange partners to compare dozens of future programs set directly next to current POGs.

All of the meetings take place within Paragon's retail showrooms which are designed to mimic the Exchange shopping environment.

Many important commitments were made and 2020 promises to be a strong ODL season for the Exchange.

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The Exchange 2019 Main Store Managers meeting builds excitement

Earlier this month, Paragon participated in the annual AAFES Main Store Managers meeting in Frisco, TX.

As an opportunity to build excitement for 2019 and beyond, our clients presented new programs and strong growth opportunities to hundreds of AAFES Executives.

Paragon's section, which encompassed over 1300 square feet of booth space, was positioned directly at the center of the show.

With 15 clients in attendance Paragon was, once again, the largest exhibitor at this year's event.

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Traeger appoints Paragon as Military Exchange representative

Paragon is pleased to announce our appointment as the Military Exchange representative for Traeger, the nation's leading supplier of wood pellet grills.

Established in 1985, Traeger invented the very first wood pellet grill. Today, Traeger enjoys a greater than 50% US market share and their products can be found at most premium grill retailers and all Military Exchanges.

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New cutting-edge fishing planograms coming to the exchanges

Paragon is pleased to announce publication of multiple new fishing planograms at The Exchange (AAFES).

Fresh water, salt water and combination POG's, all designed, set and digitized at Paragon Headquarters, will be in place as soon as Paragon representatives begin their in-store work.

Over 4000 individual skus from Paragon clients Zebco, Eagle Claw and Strike King were coded for these new planograms making this the largest undertaking of its kind in our 25 year history. 

With these new planograms, AAFES now offers their customers one of the most cutting-edge fishing assortments ever seen at a national retailer.

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Paragon hosts comprehensive bicycle reviews

Paragon presented comprehensive category reviews for bicycles and bicycle carriers this past week at our headquarters in Grapevine, Texas.

Kent bicycles and Yakima bicycle carriers and accessories were featured in our reviews.

Substantial sales growth at all Military Exchange accounts, for both of these Paragon clients, is projected for 2019 and beyond.

 

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Paragon congratulates Markwins Brands being 100 % Cruelty-Free

Markwins Beauty Brands, a Paragon partner, has recently updated their 100% Cruelty-Free statement.

According to their newest statement, Markwins brands are 100% cruelty-free and have been (or are in the process of being) PETA-certified. None of our furry, feathery, or scaly friends will ever be harmed for you to look beautiful. We are fully committed as a company to eradicating animal testing in the beauty industry.

Markwins is a leading supplier of cosmetics including Wet n Wild, the #1 brand of value cosmetics in the United States and Black Radiance, the #1 brand of ethnic cosmetics in the U.S. Markwins is also a significant supplier in masstige cosmetics with their Physicians Formula and in prestige cosmetics with the Lorac brand.

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Eagle Claw joins fishing program at the Navy Exchange (NEX)

Paragon is pleased to announce the launch of Eagle Claw fishing products at 11 Navy Exchange (NEX) locations.

Eagle Claw, the most recognizable brand in all of fishing, takes great pride in being the only brand of fishhooks "Made In The USA"!

Paragon representatives will support the new program at store level, ensuring proper merchandising and distribution of Eagle Claw products.

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Budge Industry car covers added to AAFES assortment

Paragon has successfully negotiated the addition of Budge Industry's car, truck and motorcycle covers to the AAFES automotive assortment. These products will become available for Exchange customers to purchase, at most Main Store locations, in the 4th quarter.

Budge is known to many as the "original car cover company", having invented the car cover in 1940. Today, Budge Industries is the nation's leading manufacturer and supplier of covers for cars, trucks, RVs, motorcycles, ATVs, boats and snow mobiles.

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Kinfine USA shows at the Summer 2018 Las Vegas Furniture Market

Paragon wishes to congratulate our longstanding partner and client, Kinfine USA, for their extraordinary showing at the Summer 2018 Las Vegas Furniture Market.

During nearly a decade of partnership, Kinfine and Paragon have worked hard to successfully supply Military Exchanges with the latest trends in affordable, quality accent furniture.

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Yakima joins the automotive planogram at military exchanges worldwide

Paragon is pleased to announce the addition of Yakima's line of car carriers to the AAFES automotive assortment. Yakima products will soon be available for Exchange consumers at Main Stores all around the world.

Yakima began manufacturing gear and cargo racks almost 40 years ago. Yakima products can be found at most major sporting good retailers in the United States.

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Thermos appoints Paragon as Military Exchange representative

Paragon is pleased to announce our appointment as the worldwide Military Exchange sales representative for Thermos.

Established in 1904, Thermos has become the world's leading manufacturer of vacuum insulated bottles, sport bottles (Under Armour) and premium food and storage accessories.

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SWISS+GEAR partners up with USAFA cadets

Paragon has finalized an agreement with the United States Air Force Academy to provide SWISS+GEAR Backpacks as the exclusive bag for all incoming cadets.

The Air Force Academy selected the SWISS+GEAR backpack for its ScanSmart technology, RFID-protected organizer panel, solid construction, blackened/oversized hardware and overall wearing comfort.

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Paragon joins retirement celebration for AAFES Senior Buyer

Paragon wishes to congratulate our friend longtime AAFES Senior Buyer Rochelle McNally-Hughes on her retirement.

Rochelle's tenure with AAFES encompasses over 30 years of service to our country. It turns out serving her country runs in the family as Rochelle's father also worked for AAFES and her daughter, Courtney, recently became the third generation AAFES employee from this extraordinary family. Rochelle's husband Allen Hughes, a former AAFES employees and her sister Rebecca Calloway, a current AAFES buyer, joined in today's retirement celebration as did 60 other colleagues, friends and relatives.

Rochelle's contributions top the Exchange are simply too numerous to list. Her tireless efforts improved the lives of our men and women in uniform and her generosity, genuine nature and kindness touched us all. She will be missed.

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Paragon reaches representation agreement with leading U.S. furniture supplier

Paragon has reached an agreement with Powell Home Fashions [http://ww.powellcompany.com] to become their Military Exchange representative effective April 1st, 2018.

Powell Company designs, imports, and distributes youth, occasional, dining and accent furniture across all style categories for retailers around the world. Established in 1968, the Powell Company has grown to become the most recognized name in the furniture industry for home accent furniture.

 

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Gerber honors Paragon at SHOT Show

Paragon was honored to be recognized by Gerber for work on their Military Exchange business in 2017. The pictured award was presented to our CEO, Sean Brown, at the recent SHOT Show in Las Vegas.

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Paragon Global Sourcing Acquires 2nd Chinese Production Facility

Paragon Global Sourcing is pleased to announce the acquisition of HomeCase, a premier furniture manufacturing and distribution facility located in Huizhou, China.

The facility, now renamed Paragon- HomeCase, currently supplies U.S. and European accounts including Sally Beauty, Sally's UK, Cosmoprof, Armstrong McCall, Sinelco, Pro Duo and Beauty Systems Group.

Paragon is already working to expand capacity at the facility to meet growing demand for our PureSana products, the bestselling salon furnishings brand in North America.

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Paragon Implements Automated Field Management Software for ConUS Employees

Paragon has completed the initial rollout of GoSpotCheck to our ConUS store level employees.

Used by major companies such as PepsiCo and Levi's, GoSpotCheck is a leading provider of field service management software. GPS stamping and other proprietary technologies within GoSpotCheck allow Paragon's in-store service personnel to collect data and complete tasks in real-time thus ensuring proper store level execution.

OConUS Paragon representatives will see a rollout of the GoSpotCheck software in the first quarter of 2018. By the second quarter of 2018, all of Paragon's 200+ field level representatives will be operating on the new platform.

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Paragon and Briggs & Stratton provide additional support for AAFES Exchange in Puerto Rico

Paragon has negotiated the sale and distribution of thousands of high wattage Briggs & Stratton generators to storm ravaged Puerto Rico.

The generators will be air freighted to the Fort Buchanan Exchange using Air Force transport aircraft.

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The Exchange recognizes Rayovac for their hurricane relief efforts

Exchange President Ana Middleton today acknowledged Rayovac for their generous donation of 2000 battery packs to the Fort Buchanan Exchange in Puerto Rico. The $20,000 (retail value) donation will directly assist with hurricane relief efforts on the base.

Exchange customers, employees, and family members will all benefit from the donation.

Paragon thanks Nikki Marshall of Spectrum Brands (Rayovac), for spearheading the donation effort. (You're the best Nikki! - No one has more passion for our military customers than you!)

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The Marine Corp Exchange (MCX) implements Rayovac expansion

Paragon and the Marine Corp Exchange have agreed to implement an extensive expansion of the Rayovac battery and portable power assortments at 17 Marine Corp bases. This expansion will more than triple the number of Marine Corp Exchanges that carry Rayovac products to a total of 50.

Orders to support the aggressive growth plan have already begun to deliver and Paragon representatives are currently in the process of resetting planograms at all MCX locations.

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