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The Marine Corp Exchange (MCX) implements Rayovac expansion

Paragon and the Marine Corp Exchange have agreed to implement an extensive expansion of the Rayovac battery and portable power assortments at 17 Marine Corp bases. This expansion will more than triple the number of Marine Corp Exchanges that carry Rayovac products to a total of 50.

Orders to support the aggressive growth plan have already begun to deliver and Paragon representatives are currently in the process of resetting planograms at all MCX locations.

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Rayovac joins the Main Battery Center Planogram at Military Exchanges worldwide

Paragon is pleased to announce a major expansion of the Rayovac assortment at all AAFES Exchanges, worldwide. Rayovac batteries can now be found on the Power Center battery planograms at all Main Exchanges.  

Rayovac, a division of Spectrum Brands, began manufacturing batteries in Wisconsin over 110 years ago. Today, their batteries can be found at most major retailers in the United States.

Along with Rayovac, Paragon is the sanctioned military broker for the Black & Decker, Russell Hobbs, Remington, and George Foreman divisions of Spectrum Brands.

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Paragon and Military Exchange partners join together to plan for the upcoming Outdoor Living season

Last week, 14 of Paragon’s key suppliers joined Senior AAFES Management and Procurement Personnel for our 2018 ODL planning sessions.

 

These comprehensive category reviews, held here at Paragon’s headquarters, allow our Military Exchange partners to review dozens of proposed 2018 planograms set directly next to the current POGs.  

 

Buoyed by strong YTD increases, both Paragon’s customers and clients agreed on many meaningful commitments for the upcoming ODL season.  

 

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Paragon and Char-Broil partner for worldwide cooking demonstrations at The Exchanges

Paragon was, once again, honored to partner with The Exchange to provide simultaneous, worldwide, Char-Broil cooking demonstrations in support of their recent week 24 tabloid.

 

Gas Grill cooking demonstrations create excitement for our customers and build customer loyalty for The Exchanges.  They also help drive sales of grills and grilling accessories.  Week 24 marked the third time Paragon has partnered with the Exchange to provide these important store level events.

 

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Recent appointment as representative for Spectrum Brands' Pet, Home, & Garden Division

Paragon is pleased to announce our appointment as the Military Exchange representative for Spectrum Brands’ Pet, Home & Garden Division.  Paragon has been working with Spectrum Brands for many years, representing their Battery and Appliance Division. 

 

This latest partnership will bring several well known national brands, such as Dingo, Cutter, Spectracide, Iams and Black Flag, into the Paragon portfolio. 

 

 

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Gerber partners with Team RWB to enrich Veteran lives

Gerber has partnered with Team Red, White, and Blue to support the organization's mission of enriching the lives of American Veterans. Gerber's financial support enables community activities and outdoor events to be held throughout the U.S. Gerber has a close relationship with the U.S. Military and continues to honor their commitment to empowering Veterans.

The first event with Team RWB was this past weekend at the Blooms to Brews Marathon in Washington. Volunteers and Team RWB set up images of lost soldiers along the "Veteran's Loop" of the course. Hundreds of lost soldiers were honored by the attendees and runners of the event. They helped the runners by passing out beverages and snacks. There were groups of people holding American flags.

Runners, local veterans, and even drivers passing by thanked Gerber and Team RWB for being there. People stopped to share their own stories and experiences, many of which commented on having Gerber products from past deployments.

Gerber continues to give back to the military community and Paragon is proud to be their military representative.

 

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The Exchange 2017 GM/MSM Conference sparks new growth initiatives

Optimism for the future of AAFES commerce continues to grow as the Exchange 2017 GM/MSM Conference concluded last week.  Exciting online initiatives and a resurgence in military spending had many conference participants revising their forecasts for strong growth in 2017 and beyond!

Paragon’s employees and clients were truly inspired by the extraordinary presentation by motivational speaker, and American hero, Noah Galloway.

With 17 clients in attendance Paragon was, once again, the largest exhibitor at this year’s event.  Our section encompassed over 1300 square feet of booth space positioned directly at the center of the show. 

 

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Product line expansion at Military Exchanges

 

Paragon is pleased to announce that The Exchange (AAFES) has expanded the assortment of our client, Sand Piper of California, to include wallets, tactical ID holders and other personal accessories.  Sand Piper of California is the leading supplier of tactical luggage and accessories to all Military Exchanges. 

 

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The Coast Guard Exchange (CGX) has partnered with Spectrum Brands

 

The Coast Guard Exchange (CGX) has partnered with Spectrum Brands (NYSE: SPB) to introduce multiple market leading brands to their in-store customers.  Remington, George Foreman and Black & Decker products will join CGX core assortments during the first quarter of 2017. 

 

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Paragon to be largest exhibitor at 2017 Exchange (AAFES) Main Store Managers/General Managers Conference

With 1300 square feet of exposition space and 17 of Paragon’s industry leading suppliers attending Paragon is, once again, the largest exhibitor at this year’s (AAFES) MSM Conference.

Paragon clients invited to attend this important Military Exchange Exposition include Char-Broil, Sandpiper, Rayovac, Black & Decker, Gerber, George Foreman, Remington, MTD, Sonos, Master Lock, Kent, Swiss, Delsey, Base4, Magic in Motion and Luggage America.

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Millions More Vets Authorized to Shop At Exchanges Online

After two years of study and debate, the Department of Defense has made a policy change, effective November 1, 2017, to allow 16 million honorably discharged veterans to shop online for discounted military exchange products. Congratulations to Tom Shull, Director/CEO of the Exchange and Ana Middleton, President/CMO of the Exchange for spearheading this effort.

Check out the full article at: http://militaryadvantage.military.com/2017/01/millions-more-vets-to-be-able-to-shop-at-exchanges-online/

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