• Mission Support for Department of Defense Military Exchanges

    Mission Support for Department of Defense Military Exchanges

    Paragon Brokerage, Inc. is one of the world's leading Military Exchange support organizations. With hundreds of employees located throughout Europe, Asia, the Middle East and the United States, Paragon supports the needs of U.S. Department of Defense retail operations all around the world.
  • Mission Support for Department of Defense Military Exchanges

    Mission Support for Department of Defense Military Exchanges

    Paragon Brokerage, Inc. is one of the world's leading Military Exchange support organizations. With hundreds of employees located throughout Europe, Asia, the Middle East and the United States, Paragon supports the needs of U.S. Department of Defense retail operations all around the world.

Our Clients

  • black and decker
  • clorox
  • gerber
  • sonos
  • nautica
  • charbroil
  • fiskars
  • rayovac
  • troybilt
  • remington
  • swissgear
  • reddevil
  • wetnwild
  • petsafe
  • georgeforeman
  • masterlock
  • libman
  • dickies
  • melnor
  • sandpiper
  • swan
  • worx
  • shopvac
  • delsey
  • physiciansformula
  • olympia
  • brother
  • yakima
  • blackradiance
  • lipsmacker
  • maytex
  • zenith
  • greenpan
  • cubcadet
  • masterofmixes

    Our Values

    We understand the mission

    We understand the mission

    Paragon’s understanding and support of the Military Exchange mission is deeply engrained in our corporate culture. Many of our employees, including our CEO and CFO, have either served honorably in the U.S. military or worked directly for the Military Exchanges. Virtually all of us have been customers of the Exchanges before we began working to support them.

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    A Record of Success

    A Record of Success

    Paragon specializes in the adaptation of mass market retail concepts at Military Exchanges. Our success in working with the military's extraordinarily broad demographics has earned us extensive recognition and numerous awards. Today, Paragon's impact on retail activities can be found within every Military Exchange, on all U.S. military installations, worldwide.

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    Global Service

    Global Service

    Paragon provides comprehensive on-sight retail, marketing, vending and merchandising services for Military Exchanges in 42 states and 18 countries.

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    Our Process

    Paragon’s success in developing long term strategic Military Exchange partnerships has allowed our clients to realize consistent, industry leading growth over our 20-year history.

    Step 1

    Step 1

    Paragon works with our clients to design comprehensive, relevant marketing programs and assortments for all divisions of the Military Exchanges. Finalized programs encompass all aspects of our client’s business from print, digital and social media initiatives to store level product demonstration schedules, recommended stock assortments and inventory management capabilities.
    Step 2

    Step 2

    Working directly with Senior Military Exchange Executives, including CEO’s, CMO’s, COO’s, DMMs and contracting officers Paragon negotiates the best possible positions for our client’s programs.
    Step 3

    Step 3

    Over 50 currently planogrammed assortments are set and maintained, on behalf of our Military Exchange buyers, here at our facilities. Modifications to the assortments are handled by Military Exchange contracting officers that regularly visit.
    Step 4

    Step 4

    Paragon’s worldwide service force physically sets our client’s assortments at store level. We provide maintenance, vendor managed inventory, product demonstrations and even assist with stocking the shelves.

    News

    03 October 2017

    Paragon has completed the initial rollout of GoSpotCheck to our ConUS store level employees.

    Used by major companies such as PepsiCo and Levi's, GoSpotCheck is a leading provider of field service management software. GPS stamping and other proprietary technologies within GoSpotCheck allow Paragon's in-store service personnel to collect data and complete tasks in real-time thus ensuring proper store level execution.

    OConUS Paragon representatives will see a rollout of the GoSpotCheck software in the first quarter of 2018. By the second quarter of 2018, all of Paragon's 200+ field level representatives will be operating on the new platform.

    27 September 2017

    Paragon has negotiated the sale and distribution of thousands of high wattage Briggs & Stratton generators to storm ravaged Puerto Rico.

    The generators will be air freighted to the Fort Buchanan Exchange using Air Force transport aircraft.

    26 September 2017

    Exchange President Ana Middleton today acknowledged Rayovac for their generous donation of 2000 battery packs to the Fort Buchanan Exchange in Puerto Rico. The $20,000 (retail value) donation will directly assist with hurricane relief efforts on the base.

    Exchange customers, employees, and family members will all benefit from the donation.

    Paragon thanks Nikki Marshall of Spectrum Brands (Rayovac), for spearheading the donation effort. (You're the best Nikki! - No one has more passion for our military customers than you!)

    15 August 2017

    Paragon and the Marine Corp Exchange have agreed to implement an extensive expansion of the Rayovac battery and portable power assortments at 17 Marine Corp bases. This expansion will more than triple the number of Marine Corp Exchanges that carry Rayovac products to a total of 50.

    Orders to support the aggressive growth plan have already begun to deliver and Paragon representatives are currently in the process of resetting planograms at all MCX locations.

    14 August 2017

    Paragon is pleased to announce a major expansion of the Rayovac assortment at all AAFES Exchanges, worldwide. Rayovac batteries can now be found on the Power Center battery planograms at all Main Exchanges.  

    Rayovac, a division of Spectrum Brands, began manufacturing batteries in Wisconsin over 110 years ago. Today, their batteries can be found at most major retailers in the United States.

    Along with Rayovac, Paragon is the sanctioned military broker for the Black & Decker, Russell Hobbs, Remington, and George Foreman divisions of Spectrum Brands.